Enrollment Strategy

One Size Never Fit All: Institutions Have Proven They Can Offer More Learning Options than Ever Before…But Will They?

The COVID-19 pandemic has helped push the desires of college students for varied types of learning from emerging status into reality. Schools, especially the brick-and-mortar variety, should focus on these new realities as they seek to increase enrollment and access. More Distance and Hybrid Learning A recent U.S. News & World Report article highlights the…

Karyn Adams
on February 15, 2022

One May At a Time

Cutting together the May episode of 31Minutes gave me an earworm of the song “Just Breathe” (the Faith Hill one), but TV’s “One Day at a Time” theme would fit much better (the 70s version). Our guests’ thoughts and advice about May 1 in the world of college admissions, in part, echoed these lyrics: “This…

Karen Black
on May 27, 2019

Get Your Best Ideas Here!

What’s next? At this point in the year, we know most schools have the full court press on for finishing out the 2018 enrollment cycle. Enrollment and admissions teams are also thinking about the year ahead – how to be more effective and how to innovate. It’s a perfect time to spur some new ideas,…

Ginger Hansen
on June 13, 2018

Need a few new ideas?

Answering the questions “What are your numbers?,” “What are you doing differently this year?,” “What new strategies are you trying to generate interest?” year after year can leave you feeling a little drained. I know. I’ve been there. As a former Vice President of Enrollment Management and H·A ThirtyOne client, I always looked forward to receiving…

Ginger Hansen
on July 6, 2016

Ideastorm Season Has Arrived

In less than two weeks, we will gather with a small group of our talented colleagues, talk challenges and seek opportunities, explore best practices and find camaraderie and (hopefully) humor. As a former client and 3 time Ideastorm attendee, I can vouch for the authenticity of the exchanges held on this day and energizing nature…

Ginger Hansen
on April 26, 2016

Not Business as Usual

I’ve just returned from SACAC – a few days in the Miami sun among partner schools and colleagues. As I thought about the conference and all of its conversations, my reflections tended to run along a theme. Admissions and enrollment in 2016 is, in no way, “business as usual.” We all know that one of…

Karyn Adams
on April 14, 2016

How to Work with External Partners (and other things no one teaches you about working in admissions)

SACAC, like many of the other regional ACACs, brings together enrollment and admissions leaders who are responsible for making the big decisions for their institution. It is also an excellent opportunity for newer professionals eager to join together; eager to take exciting steps in their careers. SACAC offers an important professional development opportunity for counselors…

Karyn Adams
on April 4, 2016

One Quick Moment

If you’re a baker or have ever made buttercream icing, you know the moment the mixture of egg whites and sugar transforms from viscous egg and grainy sugar into a fluffy whip of heavenly meringue. You can recognize it even without seeing it, as the steady whirr of the mixer changes, in one quick moment,…

Karyn Adams
on July 27, 2015

Freeze your summer melt!

Summer is in full swing now, and while this season can bring beach vacations and beautifully hot weather, it can also bring a scary reality with another summer-induced phenomena…summer melt. Almost every institution can expect some transition of their numbers from the enrolled students of spring’s end to the actual matriculants of the academic year,…

on July 6, 2015

Before you head out the door…

Before you head out the door… The weekend is almost here. And yes, I’m about to head out the door. Hopefully, you are, too. But this weekend I’m headed out the door to the annual SACAC conference, to be held in Birmingham, AL. You can find H·A ThirtyOne presenting during the pre-conference sessions and during…

Karyn Adams
on April 17, 2015
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April 21-24, 2012 | Arlington, VA

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